Verona Desk Organization Collection
2022, U Brands for Target
Programs:
Rhino 3D, Vray,
This desk organization collection for U Brands represents the evolution of my earlier Juliet collection. For this iteration, I drew inspiration from the simplicity of Scandinavian and Japanese design, incorporating natural wood, ceramic, and matte black metal to create a refined and timeless aesthetic.
During development, Target provided feedback that the collection should extend beyond core organizational pieces and lean into home décor to create a more complete endcap story. In response, we expanded the line to include a clock, bookends, a faux plant planter, and a lamp—marking U Brands’ first significant step into adjacent home décor categories.
The collection launched as a dedicated Target endcap on January 1, 2023 and at Walmart in 2024.









